CITY OF SAN LUIS OBISPO
invites applications for the position of:
An Equal Opportunity Employer
Hourly-$26.38 - $32.39
Biweekly-$2,110.00 - $2,591.00
Monthly-$4,571.67 - $5,613.83
Annually-$54,860.00 - $67,366.00
OPENING DATE: 08/24/21
CLOSING DATE: 09/10/21 05:00 PM
APPLICATIONS MAY BE OBTAINED AND FILED ONLINE AT:
Under general direction, performs various complex para-professional and administrative work related to all programs and activities in support of the City's Tourism Business Improvement District (TBID), including public relations, media relations, constituent relations, community relations, marketing, advertising and promotions to enhance City income derived from the tourism industry. This position requires knowledge of tourism development, marketing, and promotions.
This single-position class provides administrative support of considerable complexity requiring thorough knowledge of the TBID program, its procedures, and operational details for a wide variety of assignments related to administration of budgets, promotional programs, contracts, research projects and related administration department programs. The Tourism Coordinator is distinguished from the Tourism Manager by the latter's broader range and higher level of program responsibility.
SUPERVISION RECEIVED AND EXERCISED:
The Tourism Coordinator reports to the Tourism Manager and has no supervisory responsibilities.
EXAMPLES OF DUTIES:
EXAMPLES OF DUTIES AND RESPONSIBILITIES:
(Any one position may not include all of the duties listed nor do the listed examples include all tasks that may be found in positions of this class.)
- Participates in the development of and coordinates the implementation of goals, objectives, policies, and priorities for the City's tourism program.
- Represents the City at consumer shows and trade shows; responsible for coordination of travel details, event logistics, and sales features.
- Solicits, organizes, and tracks participation from local hospitality businesses in direct sales promotions, trade shows, conferences, advertising opportunities, and other promotional programs.
- Supports the planning, organization, and performance of familiarization tours of the City and surrounding attractions for groups, media, and other travel professionals as necessary.
- Oversees the implementation of event promotion agreements to ensure adherence to City standards and legal provisions; ensures that deliverables and reports are submitted on time and budget, progress, and activations are consistent with program objectives, City policy and contract provisions.
- Provides administrative support for advisory body work by assisting with duties of a complex nature, including preparing and editing: agenda items for TBID Board and subcommittees including Marketing and Management meetings; City Manager Reports; Council Agenda Reports; Council advisory body reports, program agreements and support documentation.
- May act as a department representative within community groups to relay or obtain relevant information regarding departmental activities; coordinates and integrates department services and activities with other City departments and outside agencies.
- Schedules and/or coordinates meetings, seminars, conferences, and training sessions for tourism program; acts as meeting and/or committee secretary including preparing agendas and informational packets, and taking and transcribing minutes for subcommittees.
- Organizes and carries out administrative assignments and duties; researches, compiles, and organizes information and data from various sources on a variety of specialized topics related to programs in assigned area; organizes, inputs, tracks and retrieves data using a computer terminal; prepares and assembles reports, manuals, articles, announcements, and other informational materials.
- Composes, types, edits, and proofreads a variety of complex documents, including agreements, forms, memos, administrative, statistical, financial, staff reports, newsletters, brochures, correspondence, and other specialized documents; checks draft documents for punctuation, spelling, and grammar; makes or suggests corrections.
- Prepares and processes reports, forms, and records, such as requests for payments, purchase orders, invoices, requests for proposals, bid packages, contracts and agreements, drafts of hearing notices, draft resolutions, and mailing lists for public hearing items.
- Develops, implements and maintains file, tracking, and record-keeping systems
- Performs related duties similar to the above in scope and function as required.
KNOWLEDGE AND ABILITIES:
- Principles, practices, and procedures related to advertising, marketing, public relations, and travel and tourism.
- Practices of researching issues, evaluating alternatives, making sound recommendations, and preparing and presenting effective staff reports.
- Modern office administrative practices and procedures, including the use of standard office equipment.
- Organization and function of public agencies, including the role of an elected City Council and appointed boards and commissions.
- Business letter writing and the standard format for reports and correspondence
- Principles and practices of data collection and report preparation.
- Computer applications related to the work, including word processing, , database, and spreadsheet applications.
- Business mathematics and basic statistical techniques.
- Record keeping principals and procedures.
- English usage, grammar, spelling, vocabulary, and punctuation.
- Implement goals, objectives, and practices for providing effective and efficient services.
- Administer complex and technical marketing, advertising, public information, travel and tourism programs in an independent and cooperative manner.
- Analyze, interpret, summarize, and present administrative and technical information and data in an effective manner.
- Effectively represent the program and the City in meetings with governmental agencies, community groups, and various businesses, professional, and regulatory organizations and in meetings with individuals.
- Provide a high level of customer service by effectively interacting with the public, vendors, contractors, and City staff.
- Organize and prioritize a variety of projects and multiple tasks in an effective and timely manner; organize own work, set priorities, and meet critical time deadlines.
- Perform responsible administrative support work with accuracy, speed, and minimal supervision.
- Understand the organization and operation of the City and of outside agencies as necessary to assume assigned responsibilities.
- Interpret, apply, and explain administrative and departmental policies and procedures.
- Compose correspondence and reports independently or from brief instructions.
- Make accurate mathematical, financial, and statistical computations.
- Enter and retrieve data from a computer with sufficient speed and accuracy to perform assigned work.
- Establish and maintain a variety of filing, record-keeping, and tracking systems.
- Operate modern office equipment including computer equipment and specialized software application programs.
- Use English effectively to communicate in person, over the telephone, and in writing.
- Use tact, initiative, prudence, and independent judgment within general policy and legal guidelines in politically sensitive situations.
- Establish, maintain, and foster positive and harmonious working relationships with those contacted in the course of work.
EDUCATION AND EXPERIENCE:
Two years of college-level coursework in marketing, advertising, public or business administration, or a related field. Graduation from a four-year college or university is highly desirable.
Two years of planning and organizing experience in tourism promotion programs, marketing, public relations or a related field.
An equivalent combination of education and experience.
POSSESSION AND MAINTENANCE OF:
- A valid California class C driver's license and a satisfactory driving record.
APPLICATIONS MAY BE OBTAINED AND FILED ONLINE AT: