Job Details

We're searching for a strategic, data-driven Director of Affiliate Partnerships to accelerate Toku Health's growth through high-trust affiliate and medical partnerships while continuing to manage and optimize Perfect Keto's established affiliate network.

This is a high-impact role for an operator who thrives on scaling early-stage momentum into sustainable revenue channels. You'll architect Toku's partnerships engine from the ground up, collaborate with trusted health voices, and ensure Perfect Keto's program continues to run smoothly and profitably.

The Role:

• Full-time (flexible hours, flexible schedule)
• Remote — work from anywhere
• Competitive pay, based on experience
• You'll lead partnership efforts for two brands:

→ Toku Health (primary focus - high-growth, early stage)

→ Perfect Keto (secondary - mature, established affiliate engine)

What You'll Be Doing:

• Build Toku's Partnership Program: Architect and launch a scalable affiliate and partnership strategy targeting medical professionals, credible health creators, and performance-focused affiliates.
• Drive Growth with Precision: Use data, analytics, and KPIs to refine Toku's affiliate strategy. Testing, iterating, and optimizing to achieve measurable ROI and efficient CAC while rolling your sleeves up to source new partners.
• Optimize Perfect Keto's Affiliate Engine: Maintain and enhance Perfect Keto's long-running affiliate network with efficient systems, documentation, and VA support.
• Create Systems and SOPs: Develop clear processes and playbooks for outreach, onboarding, and reporting while leveraging VAs to streamline operations until full-time hires are justified.
• Empower Affiliates: Provide partners with strategic resources, creative assets, and campaign support to help them convert more effectively.
• Collaborate Across Teams: Work closely with Toku's marketing, creative, and operations teams to align partnerships with brand initiatives, launches, and quarterly goals.
• Innovate Constantly: Stay at the forefront of affiliate, creator, and performance marketing trends while bringing fresh ideas that keep Toku ahead of the curve.

Requirements

You Are:

• Analytical and KPI-Obsessed: You live in dashboards, thrive on performance data, and make decisions rooted in analytics.
• Experienced and Entrepreneurial: 4+ years building and scaling affiliate or influencer programs, ideally in the health, wellness, or medical space at an emerging brand. You have expertise sourcing and building relationships across X/Twitter, Youtube, Meta/IG, TikTok, Substack and more.
• Strategic and Creative: You see the big picture, but know how to execute on the ground tactically. From monetization models to brand alignment you know how to turn insights into action.
• Efficient and Resourceful: You can juggle two brands with clarity, delegate effectively to VAs, and build scalable systems from day one.
• Relationship-Oriented: You can connect authentically with both medical professionals and health creators, earning trust and driving results.
• Don't wait, Act: You manage multiple moving parts seamlessly, prioritize ruthlessly, make strategic decisions independently, and keep initiatives on track without constant supervision.
• Health-Driven: You believe in preventative health and want to help shape a new category of cardiovascular wellness through Toku.
  
  

Why You'll Love This Role

You'll have the rare opportunity to build a partnership engine from the ground up at one of the fastest-growing brands in preventative health while maintaining the momentum of one of the most established names in the low-carb and metabolic health space.

You'll operate with autonomy, clear KPIs, and executive support and have the chance to grow your own team as results scale.

Benefits

• Health Care Plan (Medical, Dental & Vision)
• Retirement Plan (401k)
• Paid Time Off (Vacation, Sick & Public Holidays)
• Work From Home
• Wellness Resources