Overview
Director, Global Commercial Product Strategy, Hepatitis C — United States - California - Foster City. This position is based in Foster City, USA and requires 3 days a week on site.
Job Description
Reporting to the Executive Director, Established Products, this role is responsible for leading the global commercial strategy, positioning, and execution for Hepatitis brands. The successful candidate will be responsible for close collaboration with cross-functional teams and markets to ensure impactful and innovative strategies that address unmet needs, drive product differentiation, and deliver on global brand objectives.
Key Responsibilities
- Develop and implement annual commercial plans that inform and guide country-specific brand plans.
- Identify actionable insights through market research to address unmet needs and enhance product differentiation.
- Collaborate with clinical and medical affairs teams to develop and execute data generation strategies that support brand objectives.
- Oversee the development and approval of promotional materials, including message development when new data, such as real-world evidence (RWE), becomes available.
- Design and implement innovative non-personal promotion (NPP) strategies in partnership with digital and innovation.
- Support the creation of materials for forecasting, long-range planning (LRP), global LE, and budget guidance.
- Lead and execute commercial projects and congress participation, ensuring alignment with the plan of action (POA).
Cross-Functional Collaboration
- Engage and collaborate with local markets, Medical Affairs, Value and Access, Analytics and Insights, Competitive Intelligence, Commercial Operations, Clinical Development, Governmental Affairs, and Public Affairs to align on and implement global marketing strategies.
- Lead the Epclusa Established Products Team (EPT)
- Partner with PDM, Trade Operations, Regulatory Affairs, and Medical Affairs to drive key initiatives, including competitive updates and formulation development.
Business Optimization & Market Support
- Support developing business cases for new and identified opportunities.
- Facilitate monthly forums to align affiliates on global strategies, share best practices, and provide guidance.
- Provide proactive guidance on regional business decision-making, including ATU analysis and in-market POA development.
- Support strategic initiatives such as maximizing product differentiation and penetration in key markets.
- Drive impactful commercial initiatives aligned with global strategic imperatives.
- Support ongoing projects and ensure seamless implementation of innovations.
Basic Qualifications
- Bachelor's Degree and Twelve Years' Experience OR
- Masters' Degree and Ten Years' Experience OR
- PhD and Eight Years' Experience
Preferred Qualifications
- At least 12 years of relevant commercial experience in the biotech or pharmaceutical industry, including global product strategic planning, portfolio and lifecycle brand management, tactical marketing, and product planning and launches
- Liver/Rare Disease-specific experience and market knowledge (preferred)
- Prior regional or global experience (preferred)
- Strong ability to influence and lead cross-functionally to drive the business.
- Competitive mindset and ability to focus and prioritize.
- Strong analytical skills with the ability to derive actionable insights from market research and data.
- Excellent project management skills and experience managing multiple stakeholders across diverse geographies.
- Strategic mindset with a focus on innovation and delivering measurable outcomes.
- Proven ability to effectively operate in a fast-paced environment with high expectations and a customer focus which drives the need for quality deliverables and performance.
- Demonstrated teamwork and excellence in project management working collaboratively with key stakeholders while effectively managing multiple priorities and projects
- Outstanding ability to influence and lead cross-functionally to drive the business
- Strong analytical skills, demonstrated by the ability to identify trends and provide appropriate recommendations
- Proven ability to effectively operate in a fast-paced environment with high expectations and a customer focus which drives the need for quality deliverables and performance
- Competitive mindset, and demonstrated ability to prioritize, focus and create an impact in market and for patients
Gilead Core Values
- Integrity (Doing What's Right)
- Inclusion (Encouraging Diversity)
- Teamwork (Working Together)
- Excellence (Being Your Best)
- Accountability (Taking Personal Responsibility)
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Job Requisition ID R0044882
Full Time/Part Time Full-Time
Job Level Director
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