Job Details

Director of Sales - West

  2025-09-07     Sazerac Company     all cities,CA  
Description:

Sazerac Company Overview:

Build your career at Sazerac! With almost 400 years of rich history, Sazerac Company has thrived as an independent, American family-owned company with operations in the United States and around the world. Since the 2000s, Sazerac has averaged double digit growth every year! Sazerac Company produces and markets the most award-winning bourbons and whiskeys in the world, including Buffalo Trace, Pappy Van Winkle, Eagle Rare, Blanton's, Traveller, and Sazerac Rye. Additionally, Sazerac owns many popular brands across a range of spirits, including Fireball, Svedka, Wheatley, BuzzBallz, Southern Comfort, Seagram's V.O., Myers's, Goldschläger, Parrot Bay, 99 Brand, and Platinum Vodka.

We're proud of our award-winning culture and distilleries. Our Louisville office has been named one of the “Best Places to Work in Kentucky” four times, and our Buffalo Trace Distillery has earned the title of “world's most award-winning distillery” through the dedication of our craftsmenfor well over 200 years. Whether you're a recent graduate or an experienced professional, Sazerac provides extraordinary opportunities for growth with competitive salaries and benefits in an exciting, entrepreneurial industry.

Company/Location Overview:

Why Sazerac?

  • Innovative and Forward-Thinking:Join a company that values innovation and excellence and is driving the future of the beverage industry.
  • Rich Tradition:Join a team with a strong heritage of craftsmanship and quality, creating memorable experiences for our customers.
  • Collaborative Environment:Work in an inclusive, collaborative atmosphere where your ideas and expertise are valued.
  • Career Growth:Benefit from continuous learning opportunities and career development programs to advance your career.
Job Description/Responsibilities:

The Director of Sales - Westmanages Sazerac sales activities and administration for California leads the development and implementation of brand programming and KPIs; is responsible for developing and managing price structures, distributor pricing and margins, scan and DA effectiveness and competitive price reports; directs activities of State Managers and broader sales execution team within the region of the division responsible for.

Location:California

Key Responsibilities(job responsibilities may vary by state depending on regulatory and compliance standards for the state):

  • Develop and communicate volume and profit objectives for the Division. Monitor and ensure the goal attainment is achieved annually and on target for the overall 15 year plan.
  • Train and develop the Divisional Sales team, and monitor progress through the use of the Performance Management System to ensure proper development of the team.
  • Develop and communicate Brand State Priority volume and profit objectives for the Division. Monitor and ensure goal attainment of these objectives through KPI's and volumetric and brand contribution by state measures.
  • Establish quantitative execution standards (KPI's) Key Performance Indicators and measures for the Brand State Priorities in the Division. Example; establish annual distribution objectives by size, customer and channel of trade. Review results on a monthly basis to ensure completion of the KPI's.
  • Increasing the Division profitability, utilize the new price structure system to more accurately measure Sazerac's financial contribution with the distributor, increase efficiency with retail pricing and identify financial opportunities.
  • Train, develop and monitor the progress of implementation of Priorities, Projects and Tasks to ensure the Division is properly focused on the highest priority highest reward projects.
  • Develop and implement the KPI system for the Division to increase brand building capabilities. Improving the team's ability to focus on the key performance indicators of each brand state priority initiative and to track the reults more effectively.
  • Develop the careers of the Divisional sales team and monitor the progress through the implementation of the Career Development System to ensure the long-term developmental training fundamentals are in place.
  • Recruit, interview, screen and select potential candidates for the Division. Oversee the on boarding and training process of new employees to ensure a successful integration into the company. Identify top talent in geographical area to develop future applicant pool.
  • Pro-actively identify and communicate new brand opportunities. Seamlessly integrate new brand acquisitions into the Division.
Qualifications/Requirements:

Education&Technical Skills:

  • Bachelor's degree required; MBA preferred.
  • Proficiency in MS Office (Word, Excel, Outlook); familiarity with Power BI a plus.
  • Valid driver's license; ability to work remotely and travel up to 50%.

Experience:

  • Minimum 10 years in Sales Management, Distributor Management, or Key Accounts within the CPG or alcoholic beverage industry.
  • Minimum 6 years of experience leading high-performing sales teams, with a strong track record of coaching, development, and results.
  • Proven experience managing P&L responsibilities, including budgeting, forecasting, and financial performance.

Leadership&Execution:

  • Demonstrated success in strategic planning, project leadership, and change management.
  • Strong understanding of field sales execution, route-to-market strategy, and distributor partnerships.
  • Experience collaborating with cross-functional teams including Sales, Category Leadership, and Brand Marketing.

Communication&Interpersonal Skills:

  • Excellent communication skills with the ability to engage stakeholders at all levels.
  • High attention to detail and ability to drive results in a fast-paced, high-growth environment.
  • Willingness to work non-traditional hours (nights/weekends) as needed.

#LI-KG1

Culture and Benefits:

A career at Sazerac offers you the opportunity to reach your full potential as part of a creative, decisive, high-performance team. Sazerac values the needs and wants of our team members and offers inclusive benefits to attract and retain the best talent. Our culture is built upon the values of hard work, diligence and personal responsibility.

Sazerac Team Members enjoy:

  • Competitive Pay
  • Comprehensive Benefits from Day One including medical, dental, vision, disability, and life insurance.
  • Family Coverage: Options to cover family members, including domestic partners.
  • 401(k) Plan: Immediate access to a matching 401(k) plan.
  • Flexible Time Away: Enjoy paid time off (PTO), holidays, and parental leave.
  • Mental Health and Wellness: Access to mental health care and wellness incentive programs.
  • Educational Support: Benefit from tuition reimbursement and our scholarship program for dependents of Sazerac team members.
  • Fun Extras: Enjoy branded apparel, fun events, and a team member bottle purchase program.
  • Training and Development: Opportunities for professional growth and development.

Benefits, salary range, and programs may vary by role or location. For roles within our commercial team - the Salary range refers to base salary only and does not include car allowance, annual bonus, fuel or cell phone reimbursement. Please ask your Talent Acquisition Partner for more information about our total rewards package. Sazerac is committed to equality of opportunity without regard to race, color, religion, national or ethnic origin, veteran status, age, gender, gender identity or expression, sexual orientation, genetic information, physical or mental disability or any other legally protected status.

Min: USD $190,000.00/Yr. Max: USD $286,000.00/Yr.


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